John Rampton Quotes

The world of marketing is all about trends and the ability of marketers to identify and cultivate them.

- John Rampton

If you don't have the time or desire to do whatever is being asked of you, say, 'no.' Even if you want to bake those cookies for your kid's fundraiser or take on a new freelancing gig, sometimes you just have to politely decline until you do have the extra time. The other party may be disappointed, but it's not the end of the world.

- John Rampton

When you think of customer research, chances are you think of surveys. Used alongside other strategies, they can be an important way to learn more about your customer's needs, wants and habits.

- John Rampton

Your customers are the lifeblood of your business. Their needs and wants impact every aspect of your business, from product development to content marketing to sales to customer service.

- John Rampton

At one point, you were that employee who looked like a deer in headlights. Confused, lost, and not understanding your purpose within the organization. Even though you have the appropriate skills, you felt like you were in over your head. That is, until an amazing boss empowered you.

- John Rampton

Relationships are full of compromises.

- John Rampton

Negotiating isn't about getting what you want or giving in to what the other party wants. It's not an 'either/or situation.' It's about having both parties walk away satisfied. Over the years in both business and life, I've had to learn this hard lesson.

- John Rampton

During the negotiation process, it's common for misconceptions to occur, since both parties assume what the other person is saying or thinking. This can lead to conflicts or disagreements.

- John Rampton

When it comes to video and pretty much everything else, the more personalized the content, the higher the chances of conversion.

- John Rampton

As a small business owner, I've had to find ways to keep costs as low as possible while still providing customers with the ability to use their credit cards for payments. Many credit card processing companies are so expensive when it comes to fees that it started to feel like a losing proposition to offer this payment option.

- John Rampton

Making great strides without a well-defined purpose will not bring positive results.

- John Rampton

I've found that most successful people do things because they get personal satisfaction from the work that they do.

- John Rampton

Attention spans are short. Like, eight seconds short. That's why it's necessary to grab people's attention immediately.

- John Rampton

We can all get complacent. Especially when it comes to a job.

- John Rampton

As an entrepreneur, I've come across countless articles and quotes proudly telling me that I should accept failure, smile, and keep my head up. In other words, I've been told to stay positive. The thing is, when you're forced to shut down a business and let really awesome people you care about go, staying positive is the last thing on your mind.

- John Rampton

I see good personal financial management as setting - and keeping - a budget.

- John Rampton

For me, personally, waking up before everyone else in my home allows me to work, respond to emails, or read up on current events without any distractions.

- John Rampton

While having friends shouldn't be the main reason why you love your job, it definitely makes the work day run a lot more smoothly when you have a workplace buddy.

- John Rampton

Procrastination doesn't work for everything. For instance, waiting to buy plane tickets at the last minute will typically end up costing you more.

- John Rampton

I've had to listen to candidates tell me they are the most wonderful thing since the invention of sliced bread, and it bores me to death. It also makes me doubt that they are actually any good at all - plus it's an attitude that would never fly in the culture I've created in my company.

- John Rampton

You may think having a cluttered desk isn't that big of a deal. But that couldn't be further from the truth. Disorganization can stunt your professional growth and decrease your productivity.

- John Rampton

Like most successful businesses, you and your employees have a vast knowledge base and expertise in your vertical, as well as a lot of great video and text content to prove it. So, why not monetize your expertise and create digital products and membership courses?

- John Rampton

Since I tend to be pretty competitive and find that others on my team enjoy contests and team competitions, I thought a good way to improve feedback would be to create a way to reward the comments and ideas that actually change our company for the better.

- John Rampton

Make no mistake about it. Bad habits are called 'bad' for a reason. They kill our productivity and creativity. They slow us down. They hold us back from achieving our goals. And they're detrimental to our health.

- John Rampton

I've interviewed people where their response was literally one word for everything I asked. This didn't help me get to know them, nor did it sell me on their skill set to help my company achieve its goals. I got nothing from them, which meant I had no way of knowing if they were really a good fit in the company.

- John Rampton

We all have those dreams we've never let go of. But believe it or not, sometimes a job that we're not that keen on can help us achieve those dreams or goals.

- John Rampton

Nothing shatters the relationship between you and your boss like you failing to meet expectations, deadlines, and goals.

- John Rampton

Wealthy individuals are known for spending their money wisely. This means living below their means by skipping the McMansion and impractical luxury vehicles.

- John Rampton

The relationship between you and your boss will change over time. When you just started out, that boss was your mentor and took you under their wing. As a seasoned employee, though, you no longer need your boss to guide you along. You should be able to handle tasks on your own.

- John Rampton

Sometimes success means having the right idea in the right place at the right time. Other times, it's about not being afraid to quit and move onto something new.

- John Rampton

Having emotional intelligence allows you to manage your emotions, show empathy, and prevent you from getting distracted. It also helps you solve problems and be a more likable person.

- John Rampton

The goal of content marketing is to create content that people actually want to read/view. If you're being blatantly promotional, there's a good chance your content marketing efforts are falling flat.

- John Rampton

I can't tell you how many times I've been writing an article only to get distracted by an email notification, either on my laptop or smartphone.

- John Rampton

We all remember the people who won the World Series and not the guy who struck out.

- John Rampton

When done correctly, gift and loyalty cards can improve your cash flow, acquire and retain customers, and increase your overall brand presence.

- John Rampton

The first step to take to wake up earlier is to have a nighttime routine that not only encourages you to fall asleep but also guarantees you'll sleep soundly each and every night.

- John Rampton

A cardinal rule in budgeting and saving is to pay yourself first. Once your paycheck hits your account, wisdom has it that you should move some amount to savings even before you pay the bills.

- John Rampton

Always have a plan when you shop. Have your list ready so that you know who you're purchasing gifts for and an estimate on how much you're going to spend.

- John Rampton

I get work done in half the time if the family is still asleep. When my family wakes up, I've already had a productive morning and am ready to enjoy breakfast with them before I start conquering the rest of my day.

- John Rampton

In a time when consumers desperately want to trust businesses - but they just don't - influencer marketing is one way to overcome this problem.

- John Rampton

The way that customers pay businesses is constantly evolving. Instead of paying with paper, like cash and checks, businesses are expected to accept a variety of payment methods ranging from credit cards to digital payments.

- John Rampton

Changing a habit or routine doesn't happen overnight. It takes a little bit of time and may take easing into the change to make it work for you. Waking up earlier is no exception.

- John Rampton

While digital wallets are paving the way for the future of payments, you still need to assess whether or not they'll work for your business. If your target audience are less tech-savvy or you're primarily a cash-only business, it may not be worth investing too much into accepting digital payments.

- John Rampton

Even I have been at that point in my life where I thought I didn't have enough extra money laying around to start investing in stocks for my own retirement plans.

- John Rampton

An influencer with a small but loyal and engaged following can often have a far greater impact than one with a much larger fan base.

- John Rampton

It's OK to stay at a job that you don't enjoy, because you're scared.

- John Rampton

We're surrounded by distractions. Whether it's emails, phone calls, text messages, social media notifications, or people entering and leaving your workspace, those distractions end up eating a good portion of your time.

- John Rampton

While social media is a one of the best tools to spread brand awareness, network, stay updated on the latest industry news, and catch up with friends or family, it's another huge time waster.

- John Rampton

The same way you can manipulate your environment to encourage sleep, you can also do it to wake up.

- John Rampton

By giving your feelings a name, you're identifying how you feel.

- John Rampton

Early rising will enhance your productivity, improve your mental outlook, and give you time to exercise, catch up on email, or just have breakfast with your family. In short, if you want to become more successful, it's a good idea to jump out of bed earlier.

- John Rampton

If you're receiving fewer assignments, this could be an indicator that there was a decision from upper management that you shouldn't have as many responsibilities. Whether that means your employer has lost faith in you or that your job may be in jeopardy, this is a sign that you should start polishing up your resume.

- John Rampton

Don't eat because you're angry, bored, sad, or stressed.

- John Rampton

If money is tight, or you're on a limited budget, then consider DIY or used gifts. DIY could be something like baked goods for your friends, family, and neighbors. Plus, if you have children, it's a great activity to do with them during the holidays.

- John Rampton

While it's important to accept failure and not let it bog you down, it's also perfectly acceptable to get upset about it as long as you remember that failure is a stepping stone in your journey that is getting you to where you need to be.

- John Rampton

I produce a lot of content, both to help others online and to promote my business.

- John Rampton

There was a time when just the thought of waking up before the sun rose sent chills down my spine. But once I actually started getting out of bed earlier, I noticed that it wasn't all that bad.

- John Rampton

Just because you're married doesn't mean that you have to spend 24/7 together and can't have separate interests and hobbies. In a healthy relationship, you both understand - and respect - that you need time apart doing what you want to do.

- John Rampton

Even after creating a budget and being more money conscience, it's still easy to overspend during the holidays.

- John Rampton

Whether you write down your to-do lists in a notebook or use a tool like Evernote, to-do lists can be a real life-saver, since it reduces the stress of trying to remember things like a meeting or what you need to pick up at the grocery store.

- John Rampton

Keyword research is a task often left to SEOs and content marketers. However, it can be a powerful tool for anyone in your organization who wants to learn what your target market wants to read, learn and buy.

- John Rampton

I used to keep a coin jar and would cash it in when I was pinched a little, back-in-the-day. I would always be shocked when the amount totaled $200 to $300.

- John Rampton

We've all experienced those days when we feel like an absolute failure. It's a normal feeling when things don't go as exactly planned. And, when we feel like that, it's challenging to think of yourself as a successful individual.

- John Rampton

Learning about and from your customers isn't always easy and requires a commitment to continual observation.

- John Rampton

If you want to retire as a multimillionaire, then you need to start saving as early as you can.

- John Rampton

If your manager is one that isn't engaged with your career development by offering frequent advice and guidance, it's time to look for greener pastures.

- John Rampton

Earning a comfortable living and being responsible with your money is always a good thing. But, if you let that completely control your life, you're missing out on a lot of incredible experiences that money can't buy.

- John Rampton

Living a frugal lifestyle gives you the opportunity to invest more money towards your future.

- John Rampton

Each piece of content you create should lead your readers further down the path to purchase. Typically, sales and leads won't happen until a prospect has had multiple points of contact with you, so don't expect sales after a single blog post.

- John Rampton

When you do snack, stick with healthier options like fruits, veggies, nuts, and low-fat, whole-grain products.

- John Rampton

One of the hardest tricks that I had to learn was saying the word 'no.'

- John Rampton

If you have removed those people and situations that make your life more drama-like, then you're definitely a success. After all, who doesn't enjoy a quieter home and workplace?

- John Rampton

Early in my career, I didn't want to disappoint my colleagues, clients, or family. So I said yes to everything. This ended up raising my stress level and shortchanging everyone else - including myself - because I couldn't give anyone 100 percent of my time, nor could I pay close attention.

- John Rampton

When I first started doing influencer marketing for my company Due, I lost my shorts with literally no return on my investment.

- John Rampton

At every meeting, I mention that if I am doing something personally that gets in the way of progress for the company - or something needs to change - please come and tell me.

- John Rampton

For every Netflix, there's a Blockbuster. Every Facebook, a MySpace.

- John Rampton

Coming up with a ballpark figure on how much you need to pay your expenses, such as your mortgage or rent, insurance, and utilities, is the first place to start when developing your ultimate goal of becoming a multimillionaire.

- John Rampton

I've come to love making videos for my company.

- John Rampton

It's a challenge to grow professionally and move up the corporate ladder when you're not receiving feedback on your performance.

- John Rampton

No matter what position you're in, if you are receiving poor feedback from clients, co-workers, or in performance evaluations, then that's one of the clearest signs that you're not cut out for the job, or it's not right for you.

- John Rampton

We all wish that we could be more productive.

- John Rampton

Empowerment isn't a buzzword among leadership gurus. It's a proven technique where leaders give their teams the appropriate training, tools, resources, and guidance to succeed.

- John Rampton

In order to handle rejection, we have to reflect on the past, analyze/study it. Next, just like a computer, we have to reboot. Next, get it out of our system by rejecting every aspect of it.

- John Rampton

I feel rejecting rejection is one of the most crucial steps in getting past failure.

- John Rampton

Content marketing is one of the most effective ways to promote your business online - but only when it's done right.

- John Rampton

When looking for an influencer to work with, it's tempting to go for those with huge amount of fans and followers. This is perfectly understandable, as you obviously want your business or product promoted to as many people as possible. However, numbers aren't everything.

- John Rampton

Marriage can be tricky and challenging at times.

- John Rampton

I've made it clear that I have an open door policy - which means that the employee can tell me anything that is on their mind.

- John Rampton

Sometimes you do what you like, and other times you do... what the other person likes. That is part of being in a healthy relationship.

- John Rampton

If you don't want to part with belongings but still want to monetize them, then you can rent them out.

- John Rampton

Not to be biased, but digital wallets are awesome.

- John Rampton

It's amazing what people will give away for free just to get rid of it.

- John Rampton

Better to take smart risks and focus on winning because, if you don't, your competition will!

- John Rampton

I find in most circumstances, people leave bosses, not companies.

- John Rampton

Horrible bosses may be one of the reasons why we decide to leave a company, but they can also teach us how not to lead teams when we have that responsibility.

- John Rampton

I want to hear from my team in a way that they know they don't have to hold back. I've made it clear that there are no repercussions for brutal honesty. I let them know that we want to hear about anything they feel is not working for the company.

- John Rampton

I tend to talk too much when I get nervous, and I'm sure many people can relate to that.

- John Rampton

Don't hide in the dark and let someone else make your boss look like a rock star.

- John Rampton