"Storytelling is not a zero sum game."
The quote "Storytelling is not a zero-sum game" implies that there is no limit to the number of good stories or success in storytelling. In other words, one person's success in storytelling does not diminish another's chances. This idea encourages collaboration and openness in storytelling, suggesting that multiple narratives can coexist, thrive, and resonate with audiences at the same time. It's a call to embrace diversity and creativity in the art of storytelling.
"Quality is the new quantity."
This quote suggests that in today's world, the emphasis has shifted from producing large volumes of content or products (quantity) towards ensuring their quality instead. In other words, it highlights the importance of delivering high-quality items rather than just creating a lot of them. This philosophy can be applied to various fields such as media, technology, and manufacturing, where consumers are increasingly demanding superior experiences and products that truly meet their needs and expectations.
"The best way to predict the future is to create it." (often misattributed to John Landgraf but originally by Peter Drucker)
The quote suggests that rather than trying to forecast or guess what the future will bring, one should proactively shape it according to their desires or goals. It encourages taking control of one's own destiny and creating the desired future through actions and decisions made today. This idea can be applied in various aspects of life, emphasizing that having a vision for the future and working towards it can lead to its realization.
"We are the storytellers, we tell stories, we make the future."
This quote emphasizes the powerful role humans play in shaping the future through narrative. Storytelling is a fundamental human activity that transcends cultures and history. By narrating our experiences, creating fictional tales, and disseminating ideas, we shape collective understanding and influence societal development. The stories we tell today help craft the world of tomorrow, making us, in essence, the architects of our future.
"Television is a democracy."
This quote emphasizes that television, as a medium, operates in a democratic manner. It suggests equal opportunity for all content creators to reach audiences, irrespective of their background, status, or resources. In essence, it implies the freedom and accessibility for diverse voices and ideas to be expressed and shared on TV. This reflects the spirit of democracy, where every idea or perspective has a chance to be heard.
Perhaps storytellers don't need to care as much about the future as executives and investors do. After all, isn't it possible that technology will enable storytellers to connect directly to their audience without the need for anyone to share the programming decisions or the profit in between? Don't bet on it.
- John Landgraf
I'm an Amazon Prime member. I subscribe to Netflix and Hulu, and they have great user interfaces and some excellent original programs. But what truly distinguishes all three of these services is the utility of their vast libraries of acquired content, which also is a part of what makes each a platform, even if it has a 'house brand,' too.
- John Landgraf
As much as I very much want audiences to watch FX's carefully curated and highly contextualized television shows, I'm now glad when anyone takes the time to watch even our competition's television series, as long as it demands their sustained attention and challenges their knee-jerk perceptions.
- John Landgraf
I think it would be bad for storytellers in general if one company was able to seize a 40-50-60% share in storytelling. I don't think monopoly market shares are good for society, and I think they'd be particularly bad for society and storytellers if they were achieved in the storytelling genre.
- John Landgraf
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