Jenny Packham Quotes

Think about the style of the occasion before you plan your outfit.

- Jenny Packham

Think, Occasion, Before, Outfit

I create fashion that is memorable.

- Jenny Packham

Fashion, Create, Memorable

People keep getting married, even when times are tough. They want to keep celebrating. The special days appear to be the times where women are still happy to invest, both in terms of time and money. They want to be told that they look beautiful and be remembered for all the right reasons. They don't want to provoke much more reaction than that.

- Jenny Packham

Happy, Invest, Reasons, Right Reasons

It's funny; in fashion, you can never relax and feel like it's all sorted. Every season, you have to give yourself a challenge and come up with something new and fresh.

- Jenny Packham

New, Give, Like, Sorted

We have a wide range of looks that address all the different types of women we cater to in all of the different territories we sell to.

- Jenny Packham

Address, Wide Range, Types, Territories

The Wonderstar collection is a fantastic fusion of Hollywood glamour and Wonderbra's technical genius.

- Jenny Packham

Genius, Hollywood, Technical, Fusion

Having made all the decisions, I think a wedding day is a day when you want to forget what you are wearing and be in the moment.

- Jenny Packham

Think, I Think, Having, Decisions

I think it's always wonderful to dress people in the public eye. It's the icing on the cake and such an endorsement of what we do.

- Jenny Packham

Dress, Think, Always, Public Eye

There is definitely a 'red carpet moment' to a bride's wedding day, but when designing for bridal, it is important to focus on the details that will captivate and capture the imagination of the bride - she has to fall in love with the gown.

- Jenny Packham

Love, Bride, Bridal, Red Carpet

I feel our brides are empowered women who know what they want and have a strong sense of their identity. Obviously, they love fashion and glamour.

- Jenny Packham

Love, Strong, Want, Glamour

Old Hollywood icons such as Marilyn Monroe, Vivien Leigh, and Bette Davis are so inspiring; their style is romantic and feminine and their glamour mesmerizing. I love the idea of channeling that spirit on your wedding day.

- Jenny Packham

Love, Hollywood, Mesmerizing, Glamour

There is such an emotional connection between the bride and her wedding dress, whereas in ready-to-wear you may just be focusing on color or prints for that particular season.

- Jenny Packham

Dress, Bride, May, Between

Carey Mulligan- I'd love to dress her. And Nicole Kidman.

- Jenny Packham

Love, Dress, Her, None

I'm certainly not in the business of making anything or anyone seem avant-garde. I make them feel beautiful.

- Jenny Packham

Business, Making, Certainly, Avant-Garde

In London, I did feel a pressure to be more avant-garde than I wanted.

- Jenny Packham

London, More, Wanted, Avant-Garde

With a wedding gown, I have to make sure that people fall in love with it and that the details are very specific and special. There has to be a big story behind it and a great deal of integrity when it comes to the design.

- Jenny Packham

Love, Big, Very, Big Story

Accessories are the perfect way to add something special. A hair comb or a beaded clutch can be a lovely detail to finish your bridal look.

- Jenny Packham

Lovely, Perfect, Add, Something Special

I think the evening wear criteria is that they want to walk into the room and get that 'wow' factor.

- Jenny Packham

Think, I Think, Criteria, Factor

It was our belief we should have a customer base and that the catwalk was actually supporting and increasing the business.

- Jenny Packham

Business, Should, Actually, Supporting

I don't like things that are uncomfortable - everything we do, however structured or detailed, needs to be made so that when someone wears it, they completely forget about it.

- Jenny Packham

Like, Needs, However, Structured

I love it when people who don't normally see fashion shows see them, because they find it so exciting.

- Jenny Packham

Love, People, Them, Normally

We've been seeing a lot of brides buying two dresses for their wedding, especially in America, and a lot of brides are talking about changing shoes halfway through. It is a very long day to be wearing one pair of shoes, however comfortable they are. It is about marrying that combination of style and comfort together.

- Jenny Packham

Through, Very, However, Marrying

I felt my design point of view was more welcomed in New York, that I could show my collections in the way I wanted to show them.

- Jenny Packham

New, Point Of View, More, Collections

I realised as a teenager that I was destined for a creative life and found that fashion design was something I enjoyed and was a potentially successful career path.

- Jenny Packham

Creative, Career, Realised, Teenager

I'm so fond of abstract design in the style of Vanderbilt and David Hicks and that whole 1970s era. They took the 1930s and gave it a bit of technicolour.

- Jenny Packham

1930s, Took, Whole, 1970s

From the 1920s through to the 1970s, bridal was related to the fashion of the times. Then in the 1980s, it became more historical, decadent, and ornate.

- Jenny Packham

Through, 1920s, Became, 1970s

I love the way that girls turn up at our boutiques knowing all the names of the dresses, and that was happening before we launched our brand Pinterest board.

- Jenny Packham

Love, Before, Pinterest, Board

I have always loved to create pieces that are special, unique. It's very important to me that the dress means something to someone. I've no real interest in making something that's an everyday item.

- Jenny Packham

Dress, Always, Very, Everyday

I like the challenge of dressing ladies in lots of different things.

- Jenny Packham

Dressing, Like, Lots, Different Things

Research the venue and location before outfit shopping, as it helps set the mood and style focus: a traditional wedding in the countryside offers a different set of sartorial rules to a tropical, beach vibe, for instance.

- Jenny Packham

Vibe, Offers, Venue, Shopping

In America, I can just be glamorous, which is lovely. People are happy and accepting of exactly what it is I do.

- Jenny Packham

Happy, Lovely, Which, Accepting

I don't really design for myself. It would be very limiting.

- Jenny Packham

Design, Very, Would, Limiting

A lot of my designs are inspired by the 1930s, when people were fabulous at dressing up. Then it just all kind of fell away.

- Jenny Packham

Kind, Away, 1930s, Designs

It's always a fantastic moment for me when someone wears one of our designs.

- Jenny Packham

Me, Someone, Always, Designs

I have always aspired to create beautiful designs that make women feel elegant and confident - for me, that is my greatest challenge and inspiration.

- Jenny Packham

Confident, Feel, Always, Designs

With an evening wear collection, each piece has to be quite individual.

- Jenny Packham

Individual, Wear, Piece, Evening

All I ever aim to do is make beautiful evening wear.

- Jenny Packham

Beautiful, Aim, Ever, Evening

If I can get someone to put on a dress, walk in a room, have them feel great, and have everybody think that they look lovely, too - that's my job, as far as evening wear goes.

- Jenny Packham

Dress, Everybody, Wear, Evening

I think, for us, as an evening wear line, anytime someone on the red carpet wears our dress, it's an endorsement.

- Jenny Packham

Dress, Think, I Think, Evening

Wonderbra is such an iconic brand with strong design values and great sense of humour.

- Jenny Packham

Strong, Iconic, Great Sense, Brand

I think in L.A., every night they're going out somewhere. So you have this culture of dressing up.

- Jenny Packham

Think, Going, I Think, Every Night

I think it's very important to women what they want to watch. They're looking all the time to the red carpet to see what to wear, and it sets off all sorts of trends.

- Jenny Packham

Think, I Think, Very, Red Carpet

Our customers are worldwide themselves - the Middle East, the Far East, Europe.

- Jenny Packham

Middle East, Middle, East, Customers

Most of our customers want something glamorous. They want to be looked at, but not for the wrong reasons.

- Jenny Packham

Most, Reasons, Looked, Customers

I play with those two eras a lot. The '70s did actually take quite a lot inspiration from the '30s. I love the '70s, the bold color. There's something very sophisticated about it now, looking back.

- Jenny Packham

Love, Play, Very, Eras

I think it is very hard to design in colours you don't feel right about.

- Jenny Packham

Think, I Think, Very, Colours

Young girls - like friends of my daughter's - always ask if we do prom dresses, and we do dresses that would be lovely, but £2,000 isn't realistic for most girls. The Debenhams collection will hopefully be great for that sort of event because the price point is much lower.

- Jenny Packham

Young, Realistic, Point, Hopefully

I think with bridal fashion, it moves very slowly.

- Jenny Packham

Think, I Think, Very, Slowly

A dress is an emotional thing to make. You've got to fall in love with it and not just with the dress - the whole process of designing it has to be a good experience.

- Jenny Packham

Love, Dress, Process, Designing

When I'm designing, I'm thinking about what it would be like to wear that piece.

- Jenny Packham

Like, Would, Piece, Designing

With the Bond girls, they've always been these sexy but quite strong women, and that's a nice combination to design for.

- Jenny Packham

Strong, Always, Been, Bond

I always design with the occasion in mind, so I particularly enjoy creating bespoke pieces; it's always an exciting challenge for me creatively.

- Jenny Packham

Mind, Always, Occasion, Creatively

When we first started doing bridal, I found the bridal business very archaic; it was very removed from general fashion.

- Jenny Packham

Business, Doing, Very, Bridal

With the bridal wear I love the fact that people show me their pictures about what I've done for their special day. It's lovely that I'm a part of someone's history.

- Jenny Packham

Love, Lovely, Fact, Bridal

I always see bridal as a cultural thing: you have to get under the skin to find out what is needed in that market. For instance, the Italians love plain dresses, and the Americans loved beaded ones.

- Jenny Packham

Love, Always, Instance, Bridal

I do think there is a bit of Liberace in me.

- Jenny Packham

Me, Think, Bit, Liberace

I hated the '80s for years, and now I look back and think, actually, there was something really cool about it.

- Jenny Packham

Cool, Think, About, Hated

I always love the domineering, slightly wicked women on screen.

- Jenny Packham

Love, Always, Slightly, Wicked

Sometimes you listen to a piece of music that inspires a collection. You listen to the music, which creates the mood, which creates the clothes.

- Jenny Packham

Music, Mood, Which, Inspires

If I don't see an emotional response to a dress, then I think something's wrong.

- Jenny Packham

Dress, Think, See, Response

Sometimes, when we dress celebrities, there are always loads of Twitters and things like that. When I wake up, I think, 'Oh right, she wore it.' You kind of always know where it's going to be worn.

- Jenny Packham

Dress, Sometimes, I Think, Wore

I've always wanted to dress Cate Blanchett because I think she's so stylish.

- Jenny Packham

Dress, Think, Always, None

I've always really loved the '20s and the whole Art Deco time. I just think it was just the most amazing era for style and design.

- Jenny Packham

Art, Think, Always, Era

I love Elizabeth Hurley. I have met her on a few occasions and was stunned by her beauty and her attitude. Very cool and easy going.

- Jenny Packham

Love, Very, Elizabeth, Stunned

We don't go to parties much. I am very serious about my work. But I also have two children, and I wanted to do that job well.

- Jenny Packham

Work, Go, Very, Parties

We've found that the more niche you are, the better off you are.

- Jenny Packham

Better, Found, Better Off, Niche

Both of my grandmothers were needlewomen, so I grew up around dress design.

- Jenny Packham

Dress, Design, Were, Grandmothers

I love travelling and use my time abroad to be inspired.

- Jenny Packham

Love, Travelling, Abroad, My Time

Our silhouettes are quite classic, and the fit is very flattering. I just try to create something beautiful that complements the wearer.

- Jenny Packham

Something, Very, Our, Flattering

Nobody is going to buy one of our dresses because it will do, or as something to hide away in their wardrobe and wear at some dimly undetermined point. They always have an event of some kind in mind. They want to walk in the room and for everybody to think how amazing they look. That's the job, really.

- Jenny Packham

Some, Away, Everybody, Dresses

I always love long shirt dresses with hand painting on it. It's just wonderful.

- Jenny Packham

Love, Shirt, Always, Dresses

Our dresses take a long time to make.

- Jenny Packham

Time, Long Time, Take, Dresses

I love the idea that we can dress all sorts of people, and they feel great in the dresses, and that make us feel good.

- Jenny Packham

Love, Dress, Idea, Dresses

Sometimes simple accessories are all you need when your dress speaks for itself.

- Jenny Packham

Dress, Need, Itself, Accessories

It's very nerve-wracking dressing someone because you obviously do everything you can to get them to be interested in something you've done, and then you hear they're wearing it, and then, obviously, they're going to step out in it, and you want to know that it's all going to work and what everybody's going to say about it.

- Jenny Packham

Everybody, Very, About, Wearing

I like the American style. I love L.A. They have a completely different way of dressing.

- Jenny Packham

Love, Dressing, I Love, Different Way

The L. K. Bennett and Jenny Packham bride is confident, feminine, and fashion-forward.

- Jenny Packham

Bride, Confident, Feminine, Bennett

My job is to make sure there's something about each dress that ignites the bride's imagination.

- Jenny Packham

Dress, Bride, Sure, Each

Don't be too influenced by what's 'in fashion.' Just be a bit more individual about it.

- Jenny Packham

Individual, Just Be, Too, Influenced

I loved dressing Elizabeth Hurley. I thought that was wonderful. She was one of those women who is so aware of how she looks in everything.

- Jenny Packham

Thought, Wonderful, Aware, Elizabeth

I really enjoy the diversity of the people we dress.

- Jenny Packham

Dress, Enjoy, People, Diversity

There's nothing standard about a wedding dress or shoes anymore.

- Jenny Packham

Dress, Nothing, Standard, Shoes

I'm a big Prada fan. I always think that they seem to fit me well.

- Jenny Packham

Think, Big, Always, Fit

A dress should never take over someone.

- Jenny Packham

Never, Over, Take, Dress

You should dress so that you feel confident.

- Jenny Packham

Confident, Feel, Should, Dress

I like to come home and completely forget about work.

- Jenny Packham

Work, Like, About, Forget

When I design, I think about the desire someone might have for it and why. I want them to fall in love with it.

- Jenny Packham

Love, Think, I Think, Design

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