"I don't think horror can be predicted."
Jason Blum, renowned American film producer, suggests that the essence of horror cannot be foreseen or predicted. This statement underscores the unpredictable nature of fear, emphasizing that what frightens people is not always rational or easily definable. It highlights the subjective human experience and the inherent uncertainty in the genre, making each story, film, or encounter unique and unexpected.
"We're not trying to scare you. We're trying to make you feel something."
Jason Blum, a renowned producer in horror filmmaking, suggests that the primary goal of their work is not merely to frighten the audience but to evoke emotions. The films they create aim to stir feelings of suspense, anticipation, or even sadness and fear, creating an immersive experience that resonates with viewers on a deeper level. This quote underscores the importance of storytelling as a means to connect and engage with audiences by eliciting genuine emotions rather than just causing momentary fright.
"The best movies are the ones where you're never sure what's going to happen next."
This quote emphasizes that the most engaging films are those that maintain an element of unpredictability, ensuring viewers stay invested throughout their duration. By not following a predictable or formulaic narrative, these movies keep audiences guessing and suspenseful, fostering a deeper emotional connection to the storyline and characters. It's about captivating the audience through surprise and keeping them on the edge of their seats, as they cannot anticipate what will happen next.
"I believe that if you have a great idea, and it makes money, then that's success."
The quote by Jason Blum implies that, for him, success is achieved when an outstanding idea generates profit. He values both the creativity in coming up with a great idea and its potential to yield financial returns. This perspective emphasizes the importance of balance between artistic expression and commercial viability in achieving a successful outcome.
"There's no such thing as too much suspense."
Jason Blum's quote, "There's no such thing as too much suspense," suggests an enthusiasm for intense anticipation and uncertainty in storytelling. It implies that suspense, a feeling of worry or curiosity about what will happen next, is valuable in creative works, particularly in the horror genre he predominantly works in. The quote underscores his belief that generating maximum suspense can only add to the impact and enjoyment for audiences.
When I was working for Miramax, before Sundance, a videotape of 'The Blair Witch Project' - of the full, completed movie - went to a lot of the buyers. And so we all saw it before the festival, and I passed, a bunch of people passed... Then I watched the movie marching toward success, and was reminded by my bosses what a dope I was.
- Jason Blum
Most of the most successful films Blumhouse has made have been rejected by everyone else. No one wanted to make 'Get Out.' Nobody. Nobody wanted to make 'The Purge.' I think it was floating around for three years before it came to us. Nobody wanted to make 'The Gift,' when it was a script called 'Weirdo.'
- Jason Blum
The real scares on CNN, etc. and the scares in a movie, like 'The Purge,' are totally different. One of the ways you can tell when someone, whether it's a film maker or executive or producer, wants to make a scary movie but doesn't understand that distinction is they'll want to recreate too much of what's on TV.
- Jason Blum
In every art form, nothing exists in a bubble. It exists because of what came before it. A lot of bricks were laid. I think if it weren't for 'The Purge,' 'Get Out' wouldn't resonate as a mainstream movie. You push on the taste of the audience, in a way, get them used to something, and then you keep pushing on it.
- Jason Blum
The first thing I learned as a producer is that you have very little control over the life of a project. Anything can stall a film from financing to scheduling to casting. Things fall apart all the time. Don't waste time on something that just won't get made. Try to have as many projects going at one time as you can handle.
- Jason Blum
I wish that more people were willing to turn down upfront money in exchange for doing things that are more original. Turning down a seven-figure check has a ripple effect on the budget, which has a ripple effect on the storytelling. The higher the budget gets, the fewer storytelling risks you're able to take.
- Jason Blum
Growing up in the '70s and '80s when my dad had an art gallery, one of the things that frustrated me was the world seemed so tiny, and to appreciate contemporary art, you needed a history of art, a formal education. I was more interested in the people, and that's why I went into the movie business in the first place.
- Jason Blum
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