Fred Silverman Quotes

Powerful Fred Silverman for Daily Growth

About Fred Silverman

Fred Silverman (1938-2017) was an influential television executive, renowned for his innovative programming strategies and significant contributions to the television industry. Born on August 18, 1938, in New York City, Silverman developed a passion for entertainment at an early age. He started his career as a page at CBS Television City in Los Angeles before rising through the ranks to become one of the most influential figures in American television history. Silverman's first major role was at ABC where he launched groundbreaking shows such as "The Partridge Family," "The Odd Couple," and "Charlie's Angels." His programming strategies, including the 'tentpole' strategy (anchoring schedules with strong series), significantly influenced the industry. In 1975, Silverman moved to CBS where he continued his success, introducing hits like "M*A*S*H," "Three's Company," and "Love Boat." In 1980, Silverman was appointed president of CBS Entertainment, making him the youngest network entertainment president at that time. During his tenure, he helped launch "Dallas," which became a ratings juggernaut, and brought "Cher" and "Barbara Streisand" to television. Despite numerous accomplishments, Silverman's tenure was marked by controversy due to the high costs of some shows, leading to his resignation in 1985. After leaving CBS, Silverman went on to work at MGM/UA Television and FOX. Throughout his career, Fred Silverman's innovative programming strategies revolutionized American television, earning him the nickname "The Programmer." His impact on the industry continues to be felt today. His most notable quote, "Television is a mirror. If it's uninteresting, that's what people are like," encapsulates his belief in creating captivating content that reflects and shapes society.

Interpretations of Popular Quotes

"Content is King, but engagement is Queen, and the Lady does not move without the King."

This quote emphasizes that while content is essential (King), it's equally important to engage the audience effectively (Queen). The author suggests that engagement cannot occur without a strong foundation of valuable and relevant content (the King). In other words, captivating and interactive experiences are crucial for retaining and growing an audience, but they should always build upon substantial, high-quality content.


"The secret of success in television is to have a hit show on all five nights."

This quote by Fred Silverman emphasizes the importance of consistently producing successful programming across all days of the week, rather than relying on one or two popular shows, for the long-term success of a television network. In other words, to thrive in the competitive landscape of TV broadcasting, it is essential to engage viewers every day of the week with high-quality content that resonates with audiences.


"When you're making television, it's important that you are creating something for everybody because if it's just for one segment of the population, then it won't be a success."

This quote emphasizes the importance of inclusivity and universality in the creation of television content. Fred Silverman suggests that successful TV programming should cater to a wide audience rather than focusing on a specific niche or demographic, as such content will not gain widespread appeal or success. In other words, a balanced approach in content creation, which is relatable and engaging for diverse groups, can lead to greater popularity and success in television production.


"You can't schedule creativity."

Fred Silverman's quote, "You can't schedule creativity," emphasizes that creative ideas or processes cannot be confined to a strict timetable or routine. Creativity often emerges spontaneously and unpredictably, making it difficult to force or plan. Instead, one should create an environment that nurtures creativity and allows for its free expression, while also dedicating time and effort to hone creative skills and embrace unexpected inspiration when it arises.


"Success in television is not a sprint; it's a marathon." (often attributed to Silverman but its origin is debated)

This quote by Fred Silverman emphasizes that success in television, or any field involving long-term projects, is not a quick or easy race with a clear finish line. Instead, it's a long-distance event requiring consistent effort, endurance, and strategic planning over an extended period. It suggests the importance of perseverance, resilience, and patience in the face of challenges and setbacks, reminding us that significant accomplishments are often the result of sustained hard work and commitment.


You acquire certain tastes. And if your taste happens to coincide with the majority of people, then you're in pretty good shape. But you're not always right. There were times when I stubbed my toe, and some will end up being on my tombstone - like 'Supertrain.'

- Fred Silverman

Some, Taste, Your, Tastes

The first sales meeting I made was for the television movie 'Farrell for the People.' I walked into a conference room at NBC that I had built. It was my memorial conference room. There were 10 people at the meeting, and by habit, I sat at the head of the table.

- Fred Silverman

Movie, Conference, Had, Memorial

I didn't even think demographics until I got to ABC. They were the first to go for 18-to-49. But, at CBS, it was just, 'Let's get 'em in the tent.'

- Fred Silverman

Think, Tent, ABC, CBS

There seems to be a vulnerability at the networks in late night. They are losing more and more audience, particularly young viewers who are now looking at cable television. 'Tonight' is an old show. CBS has reruns, and having a public affairs series like 'Nightline' on ABC is a big mistake.

- Fred Silverman

Young, Big, Tonight, CBS

You find a personality whom you think the TV audience will embrace and find a format that is tailor-made for the personality. In the case of Andy Griffith, we moved the personality of a wily country shark - a funny and shrewd guy - into another arena. In this case, he is a lawyer, and it is a dramatic series.

- Fred Silverman

Country, TV, Moved, Lawyer

The only way to stop the erosion in network television is to come up with shows that are very popular.

- Fred Silverman

Very, Network Television, Erosion

Succeeding in network prime time has gotten tougher. Every day, several thousand homes are wired for cable, and more people are buying videodisks and video cassettes. That all represents competition.

- Fred Silverman

Wired, Gotten, Prime Time, Homes

Funny is funny, whether you have three cameras or one.

- Fred Silverman

Funny, Three, Whether, Cameras

I was the King of Twinkie-Vision one day, the King of Jiggle TV the next, thanks to Farrah Fawcett and 'Three's Company.'

- Fred Silverman

King, Next, TV, Thanks

The kind of audience that watches 'Matlock' is ideal for a lead-in to the affiliates' newscast in the afternoon. That audience is older.

- Fred Silverman

Audience, Afternoon, Ideal, Watches

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