People are fans of Dunkin' Donuts. They have a relationship with the company, they go there every day. Dunkin' Donuts is using Twitter to communicate with those people. There are people who are finding value in that. There's thousands of people, I don't know how many thousands now, following Dunkin' Donuts.
- Evan Williams
People want to do good things, they just need a prod sometimes, and what Twitter and other technologies that connect people are showing us is that if you make it a little easier for people then you will enable them to do what they want to do, to help people out, to form groups and do good.
- Evan Williams
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